10 SaaS instruments for gross sales
The growth of the SaaS (Software as a Service) sector is undisputed. The SaaS market is growing 18% annually and the SaaS mobile industry is projected to be worth $ 7.4 billion by 2021. This is great news for software-as-a-service companies and marketers who rely on SaaS sales tools.
Using SaaS sales tools, you can maintain customer communications, effectively manage your customer base, monitor your team, and reach prospects more easily than ever.
However, there are so many SaaS sales tools available that it is difficult to narrow down the choices. Let's look at some of the options.
What are SaaS sales tools?
SaaS sales tools enable businesses to function, manage their schedules, optimize their conversions, and keep their teams on the cutting edge.
SaaS software users download their cloud-based apps for business use. However, if you use SaaS tools, you do not fully own the software. Typically, you pay monthly, quarterly, or annual subscription fees. For specific examples of SaaS sales tools, think of MailChimp, HubSpot, and Zendesk.
Examples of tools for SaaS sales
Several SaaS tools are available to optimize your marketing. They are available in different categories, e.g. B. Customer Relationship Management (CRM), email finder and automated contact. Below, I'll discuss some of them and how they can benefit your business.
CRM SaaS tools
With CRM tools, companies can effectively manage their business relationships. Although these SaaS sales tools are known as customer relationship management systems, their functions go way beyond that. You can also use them for:
- Internal communication with employees
- Maximize your sales opportunities
- Manage your email subscribers
- personalization
- Care leads
- Establishing and retaining customer relationships
- Find new business prospects
- Organize your data and keep track of your communications
Pipedrive
Pipedrive aims to deliver qualified leads that you can use to grow your business. It's an internet-based system that streamlines your activities and enables you to nurture leads and convert them into customers.
One of the main benefits of Pipedrive is the 14-day free trial. Getting started is easy and you get full access without giving out your credit card details.
To start your process:
Click the "Try it Free" link.
Pipedrive gets a lot of positive reviews because it's easy to customize. However, the ease of use, the ability to track prospects, and the intuitive interface are also very popular with users.
But all is not well. Some find issues integrating apps while others find there are no reports. In general, however, Pipedrive is rated highly.
Seller
If you need SaaS sales tools that offer flexibility and customization, Salesmate may become one of your preferred options.
Multi-functional, Salesmate can enable you and your team to achieve goals while building customer relationships and increasing success. But that's not all.
Like Pipedrive, Salesmate offers customization and integration with multiple tools. Intuit QuickBooks, Zapier, Slack and Mailchimp are just a few options that can be integrated into Salesmate.
In addition, Salesmate offers great customer support and gets some extra points due to its affordability.
As with most sales team SaaS tools, some aspects may not work as well. The main problems are occasional errors and some users find that time delays are an issue.
Podio
Podio offers customization options that allow you to run a range of projects smoothly and efficiently.
With Podio's feature-rich system, you can potentially close sales leads and effectively communicate with your team while providing a single workspace.
In addition to optimizing your organization, you can manage tasks, share files, create workflows, and create web forms.
There are some great positives already there, but Podio has more to offer. For example, it is synced with popular apps like FreshBooks, Zendesk and Evernote.
However, I should point out some of the negatives. The main complaint seems to be a lack of Google Calendar integration, and others find the learning curve a bit steep due to Podio's numerous features.
To get started, you can sign up for a free plan that gives you access to task management, as well as apps and workspaces.
SaaS for automated email contact
Email reach is at the heart of many companies. However, it's time consuming, most emails are never answered, and reaching the right people at the right time is often the biggest challenge. Using automated tools can be helpful, which is why most of the companies surveyed say they use automation.
If you send regular, targeted emails to your subscribers and prospects at certain times, you may be more likely to start a conversation or at least advance a prospect on the customer journey.
Here, I'll be showing a selection of the SaaS sales tools available for automatic email contact.
Klenty
Instead of spending your time sending and tracking cold emails, Klenty automates these tasks. With Klenty, you can send personalized emails and follow-ups on a large scale and integrate them with tools such as Pipedrive and Salesforce.
In addition to automation and personalization, Klenty offers deliverability and can reduce repetitions. Other benefits include affordability and easy email scheduling. If you want a complete system, you can integrate Klenty with a CRM.
Just a couple of negatives. The user interface may look outdated and may work better with mobile devices.
Postaga
Postaga is an outreach tool. It:
- Automates the range
- Promotes the content
- Creates backlinks and social shares
You can also use Postaga to find key contacts, identify guest posting opportunities, and analyze your content.
In addition, Postaga has a built-in AI outreach assistant. If you'd like to try it out before you buy, Postaga offers a free plan.
On the other hand, some find Postaga difficult to get to grips with. However, Postaga has plenty of tutorials to guide you and a responsive customer service team.
MailShake
Another email automation tool is MailShake. It is an easy to use platform that aims to bring more prospects to your sales team. The program provides tools, templates, and automation to help you streamline your outreach efforts and increase your ROI.
As with Klenty, MailShake lets you send large volumes of personalized emails to prospects. You can then set out a number of tasks that you can use to address prospects via email and phone.
One benefit of MailShake is the live training and concierge onboarding that makes it accessible to everyone.
However, some are doubtful about MailShake's limitations. It only works with Gmail or G Suite, and some consider it a little expensive.
MailShake offers two plans: $ 59 per month for email contact and $ 99 per month for sales.
Yesware
Are you looking for a range of SaaS sales tools to help you get the most important information you need to locate, schedule meetings, and follow up? Then the Yesware add-on for Outlook and Gmail might be just what you need.
In addition to tracking, reporting, and analysis capabilities, Yesware offers template analysis. This feature allows you to see how well your templates are performing and if they need tweaking for better results.
Another feature to highlight is the "Campaigns" dashboard for viewing your open, click, and connection rates.
Yesware offers three plans: Pro, Premium, and Enterprise. Pro ($ 15 a month with an annual subscription) is relatively limited, but it can give you some of the key information you need. Premium ($ 35 per month with an annual subscription) allows for more automation and customization. Enterprise ($ 65 monthly with an annual subscription) gives you access to all of the website's features.
SaaS and email address finder
Finding the exact contact information for the right person is a challenge for all marketers. However, this task can be simplified with an email address finder.
There are email finders to help you find the contact information you are looking for. They generally provide several potential email contacts and other vital pieces of information like phone numbers and social media details.
Some are free, but with limitations, while others charge a monthly fee and integrate with CRM systems.
RocketReach
RocketReach connects marketers with decision makers using the world's largest and most accurate database of emails and direct dial numbers. According to their website, RocketReach has contact information for millions of professionals.
Getting started is easy. Just download the Chrome or Edge extension or sign in to try them out.
If the simple search doesn't provide the information you need, there is always the advanced search option.
Another way RocketReach can help your marketing is through the outreach service. This allows you to send emails from your normal mailbox and optimize your communication with the help of email analytics.
- Bulk lookups
- Salesforce and Zapier integrations
- AngelList. And LinkedIn Lookups
RocketReach is a little more expensive than some other options. Their $ 588 per year Essentials level enables 1,920 searches year round, while Pro ($ 1,188) enables $ 4,500 and Ultimate ($ 2,988) enables $ 12,000. However, because of the features, this option can be worth it if you have the space on your budget.
Dropcontact
If you're looking for an email address finder that integrates with tools like HubSpot, Salesforce, and Pipedrive, you should consider Dropcontact.
Dropcontact not only provides vital contact information and CRM integration, it also identifies duplicates, merges contact files and provides verified B2B emails and phone details.
Since this company is based in France, prices are quoted in euros – and prices start at just 16 euros per month.
LeadLeaper
Have you ever looked at a LinkedIn profile and thought you'd like to connect with the person directly via email without contacting them to ask for this information? With LeadLeaper, you can. Just go to the LinkedIn profile you are interested in, click the LeadLeaper icon on your browser and you should get their contact information.
Available as a Chrome extension, the free option is one of the most obvious advantages of Leadleaper. The free version offers access to 100 leads per month and LeadLeapers' lead manager.
To unlock other features like integrating with G Suite, deleting duplicates, and managing multiple leads, you'll need to upgrade to the $ 19 / month growth package or the $ 29 / month Professional subscription.
A major advantage of LeadLeaper is its affordability and tracking capabilities. The ease of use and integration with LinkedIn Navigator is also rated highly.
On the negative side, the lack of adaptation may be an issue and there are some complaints about the bounce rate. However, LeadLeaper has a high rating overall and can count Gartner, IBM and Amazon among its numerous customers.
B2B lead databases and SaaS
Successful marketing starts with a well-organized list of prospects. You can call this your B2B lead database or have an alternate name for it. Either way, a detailed B2B lead database contains high quality contact details as well as the information you need to market it to your prospects.
Here's a quick look at two of the most popular B2B lead databases.
ZoomInfo
ZoomInfo was specially developed for B2B sales and marketing teams and is a cloud-based market intelligence platform. Marketers have access to an extensive database. In addition, numerous SaaS sales tools are integrated with which you can use your services in a targeted manner at the right time, e.g. B. the streaming intent tool.
You can find a contact and company search option for those looking for the basics, and the ReachOut lead generation Chrome extension is another useful add-on.
There are many other positives as well, including Zoom University and a custom solution option.
However, there are some negatives that I should highlight. Most importantly, some feel that contact information needs to be updated more frequently and some users have problems with integration.
Leadiro
Leadiro is a B2B data platform with 49 million contacts. The functions include geo-targeting, prospecting tools and the targeted creation of lists.
You can find a free trial version and a free subscription that give you unlimited access to the database. Paid plans start at $ 99 per month.
Leadiro scores with ease of use and quality data. However, as with similar systems, duplicates can be found and the user interface looks out of date on some.
Conclusion
SaaS sales tools make every phase of the marketing process clearer. From finding the contact information you need, to managing conversations, to automating contacting and nurturing leads, you are likely to find a SaaS tool to help your business in the areas where you need it most.
Not every tool is perfect, and not all of them are right for your business. However, the business SaaS tools I have described are highly rated overall and have attracted a lot of satisfied users.
Perhaps the most important benefit of many of these SaaS sales tools is that they integrate well with other platforms to further streamline your processes and maximize your results.
Which SaaS sales tools do you find useful?