15 Highly effective website positioning Chrome Extensions
We are expected to do so many tasks on a daily basis, from organizing our content buckets to making a website easy to use, to creating links to much, much more. It's a lot – but there is good news. There are a variety of Google Chrome extensions that can make these tasks much easier.
Google Chrome has devoured a significant market share. According to statistics counter, Google Chrome has more than 66% of the total market share.
I assume many of you are Google Chrome fans too. However, have you examined the browser's powerful extensions and Chrome shortcuts?
With the click of a mouse, you can install an SEO plugin and open doors to higher levels of productivity. Some Chrome extensions are worth gold and offer value-added features that can save you hours of tedious tasks every week. Ultimately, the goal is to improve the ranks, including the Quantcast rank, which specializes in measuring audiences.
In this post, I'm going to be sharing 15 Chrome extensions that will be useful for marketers. I've divided the post into three sections: content organization, on-page SEO metadata and usability analysis, as well as link building and outreach management.
Let's dive into the first section and look at the first tool.
Organization of content
Information overload can be very stressful. It is daunting to browse through a multitude of websites to find relevant and high quality pieces.
But it doesn't have to be that way. These two Chrome extensions help you organize your content and save it for later reading.
1. Evernote Web Clipper
Evernote has powerful note taking features. Search Engine Land describes it as a "business-to-individual" media tool.
However, if you're particularly interested in saving articles for reading later, the webclipper is a handy tool (in the top right corner of Chrome).
As you browse the web, you can use certain search results and use the clipper to save articles in three ways – in full, in a simplified version, or even in specific parts of an article.
This is great as a website's Quantcast Rank can change and it can become more difficult to find the content later on.
The web pages are added to your Evernote account so you don't have to return to the search engine.
You can keep organizing them in notebooks and assigning tags (or annotations to make finding them easier later). You can even highlight certain information if you want. Evernote is a very popular browser extension.
You can also right-click a page and use the clipper's menu in the toolbar.
You can also use the options menu to customize the keyboard shortcuts for the outstanding features.
The tool has a special save function for cutting out Gmail, LinkedIn, Amazon and YouTube. You can selectively cut out the parts you want.
Here is a video tutorial on how to save Gmail messages using the web clipper. The tool even includes the attachments when you cut it.
All of your saved articles are synced across all of your devices and can be accessed through your Evernote account.
The most useful feature I find in the Clipper is the powerful Skitch photo editing and commenting software.
It's handy for creating pictures for your blog posts. You can use it to take screenshots, pixelate a specific area in it, and add custom text.
You can also mark with different colors and visual labels to draw attention to specific elements on a page.
2nd pocket
This is another useful tool for saving articles and videos for reading later.
After installation, the bag icon will appear in the Chrome toolbar in the top right corner.
Like Web Clipper, Pocket also has the ability to add tags that make it easy to search and retrieve stories drawn from search engine land.
The best part is that your articles and videos are available for reading later on any device. So you can read articles in your spare time using the mobile app.
When you open a story for reading, you'll see a stripped-down, basic (no-distraction) version of articles. This reformation makes the reading experience confusing and pleasant compared to the search engine view.
The service recently launched a featured feature (which will be updated throughout the day) that will display articles based on your saved article sources and reading habits.
You can save the recommended articles to your Reading List by clicking the Save button.
You can even use Text-To-Speech (TTS) to listen to your saved articles in Pocket's iOS and Android mobile apps.
You can start reading anywhere, skip paragraphs, and even change the reading speed.
You can also insert stories from RSS feeds directly into your pocket account by integrating them with Feedhuddler.
And if you're a fan of marketing automation, you'll also love Pocket's integration with tools like IFTTT, Twitter, Feedly, and Buffer.
Your productivity will shoot through the roof. With just five minutes of occasional browsing, you can use an IFTTT recipe to schedule articles on your social media accounts for a week.
Here is the IFTTT recipe for integrating Buffer with Pocket.
And if you're the super-organized geek type, you can combine Pocket with Evernote to create an organized system.
You can save in your pocket any interesting article you find on the internet (from feeds and social media).
After scanning these items, save only the most valuable ones to an Evernote permanently. That way, your Evernote account will remain a neat place to hang out over the long term.
You can either use the Send To button or this IFTTT recipe to send articles from Pocket to Evernote.
On-page SEO and usability analysis
Sometimes you need to do a quick analysis of your (or a competitor's) website pages without logging into any tool's website. This provides useful metrics for comparison in search engine country.
You can easily accomplish this goal with a Chrome browser extension.
Let's look at some useful ones.
3. Google's PageSpeed Insights extension
Delaying your website load time by one second will reduce your conversions by 7%, your page views by 16% and customer satisfaction by 23%.
Google already included the speed of the website as one of the 200 signals in its search ranking algorithm back in 2010.
Monitoring your server's response time is important to your business.
It's even more important when you get a large chunk of mobile traffic. As a distracted medium, 40% of mobile users leave a page that takes longer than three seconds to load.
Google PageSpeed Insights is a great tool for researching the usability of your website. It identifies elements that lead to slow loading times and poor user experience for mobile devices.
To get started you need to install the plugin.
After analyzing your website, you will be presented with recommendations on how to fix problems and reduce the loading time of your website on desktops and mobile phones.
Brenda Barron, a WordPress enthusiast, rigorously tested her website with various WordPress plugins and manual tweaks to increase her PageSpeed Insights score. Her goal was to get a score of 100/100 (or the highest possible) with Divi.
See your first score for your new WordPress installation (Twenty Fifteen Theme) on a shared server. It also provides recommendations on how to fix the slowdown issues. Loading speed also helps redirect duplicate content to a preferred canonical URL.
After numerous plugin changes, including installing the Speed Booster Pack, WP Performance Score Booster, WP Super Minify and others:
She managed to increase her score to 93.
Here is the combination that worked for you.
If you don't want to do a manual plugin installation and don't want to fix problems, you can use Automatic PageSpeed modules which will optimize your website automatically.
Let me show you how to do it through a live case study.
Matthew initially used an unresponsive WordPress theme that resulted in poor mobile search results.
Google PageSpeed Insights showed a score of only 56 plus items that needed to be corrected.
So he switched to the native 24-hour WordPress theme. It is responsive and works well on most platforms.
Check out his score after the changes.
As expected, Matthew's page speed was only 64.
Instead of fixing problems one by one, he used the PageSpeed module for Nginx.
He shares the technical details of how he recompiled Nginx with the PageSpeed module in this article.
After this installation, it achieved a PageSpeed score of 100 (on both mobile and desktops).
4. Redirect path
I know many of you may be afraid of technical terms.
But even if you're not a coding freak, you need to understand the basics of website redirection. This helps with the overall Quantcast rank of your web pages.
Redirecting is important as web pages keep being moved to new locations and being deleted from websites during migration, redesign, etc.
A simple redirect determines whether the link juice is carried over from a remote URL to a new page.
The redirect path is a redirect checker that marks URLs with their HTTP status codes 301, 302, 304, 404 and 500. You don't have to check them manually.
The tool will show you all the redirects from the url you entered to the final url.
Once you've installed the extension from the Chrome Store, you'll see it at the top next to the address bar.
If the extension detects redirection errors, the icon changes (see below).
If you click on the symbol, you will get all the details about the redirection chain.
Would you like more details about a specific item in the path?
Then click on it to view additional HTTP headers sent (such as server types, cookies, caching, etc.) and the IP address of the server.
A great way to discover backlink opportunities with the tool is to follow the redirect chain and find the backlinks to individual pages.
You can also use the tool to review your redirects after a site migration to see how you are doing in search engine land.
5. Mozbar
It is one of the oldest and most popular marketing software programs on the internet.
It instantly hits chords with marketers as it streamlines your website browsing SEO efforts.
At the push of a button, you can access important measurement data on a website, e.g. B. Page Authority, Domain Authority, Link Profile, Keyword Highlights, etc.
The tool works in two environments – in SERP as an overlay and as a toolbar when visiting a website. There are different functions in both modes. Let's explore both of them.
When you are in a search mode and Google uses a keyword, the bar shows detailed statistics for all SERP ranking websites.
Here are the results for the keyword "content marketing tips".
Look at the metrics such as domain authority and page authority (metrics under each result). They will help you determine the difficulty in ranking for the particular keyword that is commonly used in SEO meta tags.
You can also export the SERP results to a CSV file.
Whenever you visit a website, you can use Mozbar to do a deeper analysis of the website including page speed, alt text, SEO meta tags, headings, markup, etc.
If you buy a premium subscription, you can also view a keyword difficulty level in SERP with the push of a button.
6. Page Analytics from Google
Would you like to understand user behavior on your website?
Then page analysis is a great tool for finding out how your customers are interacting with your website.
The tool provides you with useful data such as the click location of your users and the number of active visitors in real time.
For the clickable areas on your page (like links and buttons), you can even see bubbles that show the percentage of visitors who clicked on that particular location.
The bubbles have different colors (red, green, blue, or orange) based on their relative percentage of clicks.
And you can filter the page to only show bubbles above your set click threshold.
The tool also shows your usual Google Analytics metrics like pageviews, unique pageviews, average time on page and bounce rate (you need to log into your analytics account before you can access any information).
You can also analyze up to four segments, each with different scorecards, and compare time ranges.
By analyzing the places where your users click and engage the most, you can optimize your design accordingly.
7. SEO Quake
Known as a Mozbar competitor, this is another popular SEO browser extension tool that displays key metrics in SERPs.
Instead of starting and using your own metrics, the standard Alexa rank, page rank (PR) and some other important SEO parameters are displayed in the bar.
Here's a look at the SEO Quake bar in search mode.
The results show various information about SERP pages including backlinks information, whois information, PR, traffic information, number of pages indexed, domain age and Alexa rank.
You can also export SEO Quake's SERP data to a CSV file.
You can also use the extension to do a more in-depth analysis of the webpage you are visiting. Get information on keyword density, links, social shares and SEO meta information.
A word of warning:
Google hasn't updated the page rank since December 2013. According to John Mueller, Google is unlikely to update the toolbar's PageRank in the future.
Even the tool's backlink data comes from publicly reported Google and Bing / Yahoo links (which are also not updated often).
Therefore, you shouldn't rely solely on SEO Quake data when developing your SEO strategy.
8. SEOInfo
This is an all inclusive SEO powerhouse with a wealth of data.
Understanding performance data, AMP status, errors for HTML pages, invalid canonical data, hreflang, AMP version, and structured data is invaluable.
After installing the extension, you will see a camera icon like this:
If you want to do a more in-depth analysis of a website, you need to click this icon. You will see the main dashboard:
It shows you important website vital signs like speed, indexability of your page, mobile compatibility, AMP status, language and more.
Four more pages deal with structured data, links (internal and external), resources and an overall review.
This provides a wealth of information on the general health of your website. You need to connect to PageSpeed Insights to run the audit.
9. Majestic Backlink Analyzer
This is another popular and powerful link intelligence tool.
The tool is a quick way to view important backlink information about your website (or a competitor's website).
Data are not dependent on third parties. It uses Majestic's own trust metrics: Trust Flow and Citation Flow.
Haven't heard of Majestic & # 39; s trust metrics?
Here you will find an explanation of the relationship of trust (= flow of trust / citation flow) from Majestic.
The tool has three major tabs for metrics: summary, backlinks, and anchor text. However, with a free account, you can only use the Summary tab.
The Summary tab provides an overall picture of the website.
The following metrics are displayed: Citation Flow, Trust Flow, External Backlinks, Referring Domains, Backlink History Chart, Referring Domain Chart, and Link Profile.
The "Backlinks" tab shows the citation flow, trust flow, anchor text, and source URL of the 10 strongest backlinks to the page.
The Anchor Text tab shows detailed information about the number of referring domains and other parameters for the 10 strongest anchor texts.
The Tools tab is where you can switch to other Majestic SEO tools like the Website Explorer, backlinks history and much more.
The last one is the Options tab. You can go there to link your Majestic account with the browser extension.
You will also see a battery near the Options tab. This shows the resources that have been used up on your main Majestic account.
10. Ubersuggest
Ubersuggest is our keyword research tool that provides a wealth of information about keywords, including new keyword ideas, content suggestions, and other insights that can help you gain a competitive advantage.
And now there is a Chrome extension that makes this tool even easier to use.
Just download the extensions and you'll see an orange "U" on your Chrome bar. Do a search on Google and Ubersuggest has tons of information, including organic monthly traffic, backlinks, related questions, and more.
It also provides the Average CPC and Total Monthly Searches for this keyword. This information can generate ideas for content, plan PPC campaigns and guide your SEO strategy.
If there is not enough information in the sidebar, click More Info to go to the main tool's website.
You can also use the plugin to check your competition. Go to your competitor's website and click the Chrome shortcut for information on that website's traffic, top keywords, backlinks, and SEO ranking.
Link building and outreach management
An essential, non-scalable and probably most value-adding task of a professional search engine optimization is the implementation of contacts and the building of relationships.
This is an essential part of building editorial backlinks, which are important in today's SEO landscape.
However, sending 100 emails is no fun. The range is therefore generally seen in a boring, boring and uncreative light.
Here are five Chrome extensions that can help you optimize your reach, save time, and make your reach more convenient.
11. Ninja Outreach Lite
Ninja Outreach is itself a powerful prospecting and outreach CRM with a database of over 4 million influencers.
The extension is like a freemium version of the enormous data mining tool. Once you've installed the extension, you can use the chrome ninja icon shortcut to find influencers.
Information available through the tool includes full name, location, number of social media followers, email address, Alexa rank, backlinks, page authority, domain authority and much more.
It even includes links to key pages – contact, information, resources, guest post pages. As well as the website monetization method.
The RSS Feed tab shows the latest posts from the blog feed with the name of the author, the date it was published, and the number of comments on the post.
The Demographics tab shows important information about website visitors, such as: B. their location, daily page views per visitor, bounce rate and much more.
The Pro version of the tool also lets you auto-fill in contact forms and leave notes for each website (which will be cached later).
If you're planning on launching a guest blogging campaign or building relationships with influencers soon, the extension can come in handy.
12. Scraper
This is an effective data mining tool that will help you streamline your online research. It copies links or similarly structured content from a web page that you can later export to a Google Doc.
Here are the three steps to scraping data with the tool.
Step 1. Select a content from the table / table you want to scratch.
Step 2. Right click on your selection and choose "Scratch Similar" from the drop-down menu.
Step 3. In a new window (the scraper console) you will see a list of similarly structured data. From the window you can either copy the contents to your clipboard or export the data to a Google Doc.
You can use the tool to speed up your link finding efforts. Let me show you how
Let's say you want to get a list of potential link opportunities in your niche. So you curate blogs from Alltop.com. Or you can do a Google search for "list of blogs (of your niche keyword)" (set Google Search to return 100 results).
You can right-click on just one URL and copy and search the entire list. Then you can export them to Google Docs and remove duplicates. Keep in mind that duplicate content can be used but should be redirected to a canonical url so as not to annoy the spiders.
Here is a breakdown of the technique by Matt Gratt.
13. Link miner
No SEO should doubt that Broken Link Building (BLB) is an extremely effective technique for increasing the authority of your website.
But it's a lot of hard work. You need to first find broken web links on a website in your niche, then send hundreds of emails to website owners.
Link Miner is a simple yet handy tool for performing page analytics while running BLB.
At the push of a button, a website is crawled and broken links are found (marked).
Additional statistics on the broken link are also retrieved. You will get details like the number of referring domains, the total number of links, the social media shares, and even the top five links.
You can also access the link data right next to the link's status code.
Would you like to record this data?
The tool can then also export the information about the links to a CSV file.
During a Google search, the tool can also find the number of inbound and outbound links for each result.
You can customize how it works under Settings by clicking the gear icon.
You can choose the metrics you want the tool to show: status code of the working links, Ahrefs metrics like backlinks and referring domains, and more.
The link data in the tool is obtained from Ahrefs. So you need to authenticate the extension in order to access Ahrefs API data.
This SEO plugin isn't just useful for discovering link building opportunities. It is also useful to check for broken links on your website so that it doesn't affect the user experience of your website visitors.
14. LinkClump
This is another useful tool for playing with links.
You can use it to open multiple links in new tabs (or a new window), copy them to your clipboard, or bookmark them.
How do you start?
Just by selecting a specific part of the screen.
You can even customize how you want to activate the tool.
There are various possible mouse (right and left click) and key combinations (Alt / Ctrl / Shift). You can even change the color of the selection box if you want.
You need to go to the Chrome extension page at chrome: // extensions. Under Linkclump, select Options to find these customization options.
You can also filter the links that contain specific keywords, block repeated links in your selections, and open links in reverse order. There is also a smart choice option that only opens the links from a page that the tool deems important.
Overall, the tool is glitch-free and can save you a lot of time performing link-related tasks.
15. Google Analytics URL Builder
Google Analytics (GA) is an extremely powerful tool for tracking your website traffic.
The URL Builder extension is a useful add-on to quickly tag the URLs you want to track in your GA campaigns.
Let me show you how to use the tool.
When you're on a page, click the shopping cart icon.
The tool automatically captures the current URL of the page. Sie müssen dann ein Formular ausfüllen, das Felder wie Quelle, Medium, Kampagne usw. enthält.
Sobald Sie das Formular ausgefüllt haben, wird die endgültige URL automatisch generiert und es wird eine Option zum Generieren des verkürzten bit.ly-Links angeboten.
Sie können diesen neuen getaggten Link dann über Ihre Social-Media-Konten freigeben und diese mithilfe von GA unabhängig verfolgen.
Mit der Erweiterung können Sie auch benutzerdefinierte Formularfelder (Quick Sets) hinzufügen, indem Sie auf den Link „Liste bearbeiten“ klicken.
Hier finden Sie eine Schritt-für-Schritt-Anleitung zum URL-Builder, die Sie durch den Prozess des Markierens Ihrer Links führt.
Conclusion
Google Chrome bleibt ein beliebter Browser für Webnutzer. Der Grund dafür ist, dass es leichtgewichtig ist und unzählige wertschöpfende Erweiterungen bietet, um das Surferlebnis zu verbessern.
Wenn Sie die leistungsstarken Funktionen von Chrome-Verknüpfungen nicht extrahieren, verlieren Sie wahrscheinlich Ihre Zeit mit langwierigen Aufgaben.
Beginnen Sie noch heute mit der Installation einiger Chrome-Erweiterungen. Es ist nur ein einziger Klick auf "Zu Chrome hinzufügen" erforderlich.
If you’re already using Chrome extensions, then I would love to hear from you. Have you used any of the above 15 extensions to streamline your workflow? Did I miss your favorite Chrome extension that has helped you in SEO?