New Guardian advert celebrates Kamala Harris win
The latest ad in the newspaper's Hope is Power campaign focuses on how quickly dramatic change can be made by highlighting the importance of Harris's rise to vice president
The print ad was placed in today's Guardian newspaper, which was slated for the departure of Donald Trump and the inauguration of Joe Biden and Kamala Harris as US President and Vice President.
It's the latest from Uncommon Creative Studio's Hope is Power campaign, launched in 2019, designed to focus on the importance of journalism in generating change. As in previous iterations, this new ad features a combination of bold photography on a pale yellow background and clever use of type.
Credits:
Agency: Occasional creative studio
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