Greatest WordPress popup plugins
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WordPress popup plugins are one of the best ways to maximize the effectiveness of your website.
Easy to use and implement, popups will help improve your messages and convert leads. You can use them in many ways, including upselling products, promoting newsletter signups, and more.
A WordPress popup plugin can help increase the return on your investment in your website, branding, and product or service.
I'll show you the best WordPress popup plugins to consider, as well as my method of choosing the plugins that best suit your needs.
# 1 – Ninja Popups – The best for customization
Ninja Popups was released in 2012 and is regularly updated with features and capabilities, including new popup templates and integrations with the most popular current mailing systems. The result is a plugin that gives you control over all of the popup creation and performance elements.
Ninja Popups is fully compatible with WordPress and WooCommerce and has an intuitive drag-and-drop theme builder that allows you to create your theme from scratch. If you're looking to save time, you can start with the 65+ pop-up design templates, then customize everything from colors to button sizes. The topics are responsive so you don't have to worry about leads falling due to poor mobile device performance.
I always want to be able to analyze data on my website and popups performance and Ninja Popups provides this detailed analysis. Ninja popups allow for easy A / B testing, a must-have when experimenting with customization options. It also provides analysis of popup views and conversions so you can retest, refine, and test your popups.
Targeting at the page level will further maximize the effectiveness of your popups. By integrating with the most important email marketing platforms such as MailChimp, Constant Contact, Freshmail and HubSpot, you save time and make this plugin an integral part of your sales funnel.
Ninja Popups can also be integrated into social networks, including:
- Google Plus
Popups are optimized for search engines to speed up the loading of scripts and to optimize graphics. Ninja popups can improve your website without reducing loading time.
A regular license starts at $ 24 and includes six months of support. Additional opt-in bars, widgets, and theme packs are available if you're looking for even more functionality. Buy ninja popups.
# 2 – Green Popups – Best time saver
Green popups, formerly layered popups, offer you the versatility to individually create a multi-layered animated popup with simple drag and drop functions. And if the animation isn't enough to grab users' attention, the 1,000+ fonts to choose from will be enough.
If you're short on time, the plugin also comes with 200+ templates so you can get started quickly.
You can choose from many popup triggers including:
- Loading the website
- Scroll
- Website is exiting
- inactivity
- Use ad blockers
- Click on specific links
With so many variables, including the ability to design your own popups, A / B testing is important. One of my favorite features is the fact that Green Popups allows an unlimited number of A / B campaigns. These campaigns provide valuable statistics on popup performance so that you can test, refine, and choose the popup that is right for your audience and goals.
Green Popups is also compatible with WooCommerce. It integrates with ConvertKit, Jetpack, Mailchimp, HubSpot and more to create a streamlined process and automatically send user submission information directly to your CRM or newsletter service.
It also integrates with payment providers and gateways such as PayPal, Stripe and Razorpay. When users subscribe or buy popups, they are directed to the payment provider of their choice to complete the payments. This creates an ideal user experience and can reduce the abandoned cart rate.
Green Popups is optimized for PageSpeed Insights and keeps your loading speeds high for SEO benefits.
A regular license starts at $ 21 and offers six months of support. Extended licenses are $ 105. The time-saving features of this plugin make these subscription prices great value for money. Buy green popups.
# 3 – Optinly – Best for Businesses on a Budget
Optinly helps businesses and marketers capture leads and increase sales. For all of the features and functionality this plugin has, it's impressively affordable, and even the free version has extensive options.
Optinly offers a number of popup forms and templates including:
- Full screen overlays
- Spin the wheel popups
- Floating bars and sidebars
- Pop-ups with exit intent
- Notification popups
Thanks to the built-in popup builder, you can customize all of the plugin's popup templates. Almost anything can be edited, including the text, font, font color, and background image. You can also edit the text, color, and size of the CTA button to test and see what is most effective for your audience.
With advanced triggers, including time-based triggers and exit triggers, you can customize how and when your popups appear.
Optinly also comes with many targeting options including page-based targeting and device-based targeting. You can also target popups based on user interactions and add multiple conditions to popups to increase lead conversion.
This plugin can be integrated into email marketing service providers such as HubSpot, ActiveCampaign, MailChimp and ConvertKit. You can connect it to multiple email providers at the same time to seamlessly complement your sales and marketing campaigns.
I like Optinly for the great value it offers. No credit card is required for the free plan, and you get:
- 9 templates
- 3 types of popup forms
- Exit intent technology
- Integration with all email service providers
- Standard support
- An analytics dashboard
The free plan supports a site and is comprehensive enough for a business to get up and running and take advantage of some of the plugin's best features. New subscribers to the free plan get free access to premium features for the first 14 days so you can decide which version is right for your business.
As a business grows, upgrading to the growth plan costs only $ 25 per month billed monthly or $ 20 per month billed annually. This plan is still very affordable and includes perks like premium templates, priority assistance, and a detailed analytics dashboard. It is suitable for use with up to five locations.
# 4 – Elementor Pro – Best for beginners
The drag-and-drop feature of creating pop-ups using drag and drop makes Elementor Pro the first choice for beginners. The Visual Builder offers you numerous design options without being overwhelmed. It's easy to set up and you'll be up and running quickly.
100+ popup templates can save you time when you don't feel like designing one from scratch. When you customize templates or create your own popup, you can include Elementor widgets like login forms, countdown timers, buttons, email opt-ins, and more.
Elementor Pro is a versatile tool that allows you to create many different types of popups:
- Notification bars at the top or bottom of your screen
- Full screen overlays
- Modal popups
- Fly-ins
- Slide-ins
This versatility extends to both targeting and triggers. You can target by post type, format, categories and tags, pages, etc. to create custom popups that are highly relevant to your audience segment. Available triggers include time, click, scroll, inactivity, and quit intent, so you are back in full control of the performance of your popups.
Elementor Pro offers tiered subscriptions. A free plan is available but does not include the popup maker functionality. The personal subscription to a website is $ 49 per year and includes 50+ widgets, 300 templates, and 10 full website template kits. Since this subscription also comes with unlimited pageviews, popups, and interactions, I think it is great value if you are just starting out with popups.
# 5 – Popup Maker – Best for detailed targeting
If you want complete control over your popup targeting, Popup Maker is the way to go. Not only is Popup Maker easy to use, it also offers targeting and triggering options beyond what you can find in other plugins.
Popup Maker works with your cookies and you can use these cookies to target audience segments. You can use this functionality in a myriad of ways. For example, if you create a cookie when a viewer converts by filling in a popup, you can trigger another popup that will only be shown to those who have already converted.
Alternatively, you can align popups like this:
- Users
- device
- Content type, such as posts or pages
- Referral
- Query parameters
In addition to standard goals, you can create custom goals or use the included advanced conditions for more specific results. These custom goals are possibly the best feature Popup Maker has. This allows you to get creative and choose exactly how your website and popups contribute to the user experience. There are 26 separate advanced targeting options you can use to display a popup to visitors only:
- From a certain side
- From a search engine
- Who clicked on a Facebook ad?
- Who is using a particular browser?
- Who viewed your pricing page?
While Popup Maker isn't a drag-and-drop plugin, the editor is simple and easy to use. If you need help, expert support is also available.
Prices start at $ 87 per year for a website. The three website growth plan is $ 147 per year, the five website optimization plan is $ 247 per year and includes WooCommerce compatibility. All plans include unlimited popups, themes, and impressions, which makes Popup Maker great value for money. It's also backed by a 30-day money-back guarantee so you can shop with confidence.
What I looked at to find the best WordPress popup plugins
A WordPress popup plugin can add to and improve your marketing and sales funnels, convert website visitors into leads, and maximize the effectiveness of the hard work you have already put into your website. However, a plugin must be appropriate for your business to be effective.
Think of your WordPress popup plugin as a sales rep who can interact with your website visitors to seal the deal, whether you want to get newsletter subscribers or sell products.
Consider the following criteria that are essential for your business in order to determine which plugins are best for you.
Customization options
The key to effective popups is customizing them. While templates can be a good place to start, you don't want to rely on generic popups that don't suit your brand.
Customization is equally important when it comes to triggering options and targeting conditions. The more trigger options you can choose, such as: B. Triggers for age verification, scrolling, and idle time, the better you can use your popup for your site.
Customizable targeting conditions are also important. Your popups are most effective when they reach the right audience. Instead of using the same popup for all visitors to your website, you can use targeting to reach specific audience segments with popups specially designed for them.
I've selected plugins that give you customization options at just about every stage of popup development and implementation, so you really are in the driver's seat.
Analytics
Detailed analysis will help you develop, refine and improve the effectiveness of your popups.
This is especially important when you have the ability to customize various elements of your popups. Having a plugin that allows you to A / B testing can help you get better results from your work while maximizing the value of the plugin.
Even if you're just starting out with popups, each popup's performance data can help you figure out what works and what doesn't for your website. For this reason I have chosen plugins that contain analysis, A / B testing and data to help you in your work.
Impact on the speed of the website
Your WordPress plugin should improve, not degrade, your website, but many plugins can slow down the speed and overall performance of your website. Some plugins use WordPress to track analytics. This increases the server load and results in slower page speeds. Slow page speeds negatively affect your SEO and user experience.
Instead of plugins that slow down the speed, I've carefully selected options that still have plenty of features that won't negatively affect your website's performance.
Scalability
Your needs as a single website owner are different from the needs of a marketer working on five different websites. Often times, the number of websites a plugin subscription supports correlates directly with the price of the subscription plan.
I have selected plugins that can be adapted to your company. These plugins contain options for use in a single location that can save you money. You can also upgrade to larger plans to use the plugin in multiple locations as your business grows.
Conclusion
WordPress popup plugins are versatile and there are a lot of great options to consider. From the highly customizable plugins to the plugins that come with a generous selection of templates, my top picks are suitable for many different businesses.
This list is available at different prices and has something for every business:
Whether you're just starting out with popups or need a popup plugin that supports multiple websites, you can find a high quality solution in each of the plugins in this guide.
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