15 Helpful Clubhouse Instruments For Your Advertising and marketing
Clubhouse is an interesting app that functions as a combination of podcasting, Facebook Messenger and Snapchat in one app.
This audio-based platform is growing dramatically. In fact, the app has 228,000+ reviews and a 4.9-star rating on the App Store.
If you're looking for a unique way to use audio to reach a very targeted audience, this might be your way. In this article, I'll describe the most useful clubhouse tools to make your marketing efforts easier and more effective.
Why should you use the clubhouse app for marketing?
The Clubhouse app gives social networks a unique touch by limiting communication to nothing other than audio. You also need to know how to get a clubhouse invite, which essentially requires you to sign up on social media and get your name out there.
It creates a bit of exclusivity that makes it all the more rewarding when you finally make it onto the platform. When you receive an invitation to the Clubhouse app, you can join chat rooms that cover a variety of topics, from SEO to commercial plumbing.
Once you step into a room, you can sit back and listen, or raise your hand and try to join the conversation. As you become more and more involved in the community, you have the option to become a moderator or even create your own room and invite your followers to listen to what you have to say.
As you can probably see, there is marketing potential here. As with Twitch and Snapchat, the conversations you have on the platform will no longer exist after the chat is over. This is a unique opportunity for you to involve people in the social network and possibly run it like a live webinar.
A big plus is that a camera is not a feature of the platform so you don't have to worry about being seen on the screen. The platform is similar to podcasting, which has grown 29.5 percent over the past three years. The clubhouse is more engaging than podcasting, however, as it allows listeners to comment and engage in real time while most people listen to recordings of podcasts.
15 Marketing Clubhouse Tools
This section explains some of the specific clubhouse tools you can use to create a memorable experience on the platform. Our goal as marketer is to get attention to ourselves and as much of it as possible. These tools make listening more enjoyable for your followers and keep them coming back time and time again.
1. People in the clubhouse
If you come onto the platform with a specific purpose, you may want to use Humans on Clubhouse. This tool provides 1: 1 connections with everyone in a given niche. Whether you're trying to network, build a following, or find an influencer, this clubhouse tool can help.
Once you've identified someone you want to connect with, you can reach out to them and hopefully see how a network relationship can be mutually beneficial. From there, you can host events together, piggyback each other's audience, and much more.
2. Club hype
One major downside to the clubhouse platform in general is how difficult it can be to get the word out. Since the platform is kept relatively exclusive, you'll need to take additional steps to make sure everyone knows you are hosting an event.
Club hype makes it easy. This clubhouse tool allows you to enter your clubhouse link and create a sleek and attractive thumbnail that you can share on social media. The picture includes the date and time of the event, the title, and all key members of the event.
Let's say you won a great guest at your event. You want to share it on your social media to get as many people involved in the event as possible and hear what the VIP has to say.
3. ClubLink
The goal of all clubhouse tools is to make life easier for you and everyone who wants to attend your event. ClubLink is another tool that allows you to create an attractive preview that you can share on social media to encourage people to join. A unique feature is that it optimizes the time zone based on the host so you don't have to convert anything or worry about missing a session.
Clublink also offers several sharing options based on the platform on which you are sharing them. Regardless of whether you use Twitter, Facebook or Instagram, the tool makes it easy for you to create an attention-grabbing preview to attract more viewers to your event.
4. Find the clubhouse
This tool is similar to Humans on Clubhouse, but it will help you find specific clubs based on topics you are interested in. From a marketing perspective, it makes sense to start using this tool so you can find groups that are related to your business and could help you find listeners who might want to join your club too.
There are tons of different search methods out there, and they even promote clubs based on their trends. All you have to do is go to the Find Clubhouse website and search for your interests. From there, you can join clubs, see what the moderators are doing, and get ideas on how to build your own audience.
5. Ask the clubhouse
Next on the list of clubhouse tools is something that will make it easier for you to connect with your audience. If you've ever hosted a live event, you know how difficult it is to answer all of the questions as they come in.
Ask Clubhouse helps you with this by creating a forum for attendees to ask their questions and you can bring them up later in the event or even at a later date. Best of all, you answer the questions so everyone else can hear them, reducing the need to answer the same question over and over.
6. Clubpad
A big part of creating a welcoming and fun environment in the clubhouse is engaging and entertaining your audience. When there is no video, people rely heavily on your audio to keep them busy. Adding small sound effects to make things fun and interesting could help keep people conscious and awake.
While these type of clubhouse tools don't seem like a big deal, it's the little things that make all the difference. If you are using Clubpad and you have a competitor in the same niche that it isn't, this might be your advantage.
7. Clubhouse glow
This is a simple tool that allows you to create a color ring or filter over your clubhouse avatar. Why do you want to do this Why not? Generating attention and being able to stand out in a room is an important aspect of marketing.
Clubhouse Glow can help you stand out from the crowd by adding a nice visual effect to your avatar.
8. Bio Builder Clubhouse
Clubhouse Bio Builder is an iOS app that lets you format text, choose the font, and create the most enticing bio. People will read your bio before joining your club. So, you should make sure that you have also written the best bio possible. (Another tool on that later!)
The Bio Builder allows you to use bold, italic and emojis in your bio to draw more eyeballs on the text and make your profile stand out. It's simple, easy to use, and a great way to get more people to notice you.
9. Clubhouse Avatar Maker
The avatar maker is another tool that you can use to put a ring around your profile photo. This template allows you to choose from a variety of different templates depending on where you are promoting yourself, your personality, your niche, and your personal preferences. This makes it easier to set up your profile so that you can focus more on your content.
10. Crofile
Crofile is similar to some of the previous clubhouse tools but has a unique spin.
You select your photo, choose from preset customization options, and add a status to your photo as well. There you can indicate that you are working on something, that you are absent or that you are busy. Once you have customized your photo to your liking, you can save it and upload it to the clubhouse.
11. Cometary events
This is a powerful event management tool that will help you measure the results of your rooms in the clubhouse. You can get started with a free account by simply entering your email address. From there, you can use the link of all your events in the clubhouse and create a new Comet link that will keep you track of all the data.
The only catch is that you need to specifically share the link within Comet Events so that it can track everyone who has signed up for the event. If you share the original clubhouse link and people sign up, this information will not be collected and you will have an inaccurate number.
This tool is especially useful when you are planning or giving a giveaway based on the total audience and need to know exactly how many people are planning to attend the event.
12. Host Notes
Host Notes is another event management system that makes it easier for users to register and attend your events. An important key to keep in mind in marketing is that you have to make it as easy as possible for people.
If you create too many hoops to jump through, most people just pull back and never move on to the next step. Host Notes allows you to create shareable links and attach resources from the conversation during the event.
13. Clubhouse DB
This clubhouse analytics tool gives you a bird's eye view of the most popular users and clubs based on how many followers they have and when they signed up.
If you are looking for ways to grow your club this tool can help as you can join other clubs, see what they are doing differently, and then implement that yourself.
14th CH Bio Generator
Even if you're a writer or a content marketer, writing bios isn't something anyone enjoys doing. Many of us don't want to talk about ourselves or tell everyone about what we are doing, what we have achieved, or why they should listen to us. Why not let someone else write it for you or use a tool that generates a personalized bio?
CH Bio Generator makes thinking a lot easier by using templates that make it easier for you to write your bio. Remember that bio is one of the most important ways to be discovered on the platform. So you should make sure you have a good one. This clubhouse tool can help.
15. Clubhouse room
The rooms in the clubhouse are similar to those in the clubhouse. The tool helps you to search for topics and keywords to find rooms with planned or currently taking place events. The database is a bit limited but will likely evolve over time.
This tool is especially useful for users trying to find information. It can also help you, the marketer, find similar groups and people to reach out to for collaboration.
15 clubhouse tools to test
If you want to reach a unique audience, these clubhouse tools can come in handy.
- People in the clubhouse
Make 1: 1 connections with people in your niche.
- Club hype
Enter your clubhouse link and you'll get a sleek and attractive thumbnail to share on social media.
- Club link
Create an attractive preview that you can share on social media to get people to join.
- Find the clubhouse
Find clubs that match your interests, see what moderators are doing, and more.
- Ask the clubhouse
Engage with your audience by creating a forum where people can easily ask questions.
- Club pad
Add reaction sounds to your clubhouse rooms to increase engagement.
- Clubhouse glow
Create a color ring or filter over your clubhouse avatar to grab attention.
- Clubhouse Bio Builder
Add bold, italic, and emojis to your bio to draw more eyeballs in the text and make your profile stand out.
- Clubhouse Avatar Maker
Choose from a variety of different templates to give your avatar personality.
- Crofile
Select your photo, choose from the preset customization options, and add a status to your photo as well
- Cometary events
Track club metrics for clubhouses and create beautiful landing pages for events.
- Host notes
An event management tool that creates shareable links during the event and attaches resources from the conversation.
- Clubhouse DB
Get a bird's eye view of the most popular users and clubs based on how many followers they have and when they signed up
- CH Bio Generator
Easily create great biographies with this template-based biogenerator.
- Clubhouse room
Search topics and keywords to find rooms with events planned or currently taking place
Conclusion
Social media marketing still has a lot of potential. With new platforms like Clubhouse popping up every day, it doesn't look like it's slowing down. If you're trying to reach a very targeted audience, the platform can help you narrow down and find just that.
You can use some of these clubhouse tools to make your life even easier.
Are you in the clubhouse What tools did you use to support your marketing on the platform?
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