Shopping online has soared during the Covid-19 pandemic, but brands needs to create experiences in real life to keep their customers engaged in the longer term, says Simon Hatter, founder of creative retail agency Hatter For too long, high-street retail brands have focused on digital shopping, prioritising online sales and branding to the detriment of […]

Tony Davidson is fizzing with the ­energy of a fresh-faced junior creative. As he chats away animatedly over Zoom, discussing life, work and everything in between, the only giveaway that he has over three decades’ worth of skin in the ad game is his silver-hued hairdo, which is tied back in a presumably lockdown-inspired man […]

Internal links are a crucial part of a successful SEO strategy. Small but mighty, simple yet complex, internal links help navigate users through your digital content and give search engine crawlers information about how your website works. Internal links are found on almost every page on the internet. You’re probably already using them, even if […]

Canada Water, which is located in south east London, is part of the city’s former docklands. Canada Dock, built in 1876, was mostly filled in in the early 80s, and the area became home to a shopping centre, leisure park and a newspaper printing works – now known as the Printworks London nightclub. In 2019, […]

A new photography exhibition at Side Gallery in Newcastle brings together wide-ranging representations of young people in the UK from 1981 to 2021 as they edge ever closer towards adulthood. Earlier perspectives come from documentary photographers Chris Killip and Sirkka-Liisa Konttinen, whose various works along the northern coastlines sit in dialogue with contemporary images made […]

Here’s a question for you: what’s the plural of fish? English is a pretty convoluted language. Even when things seem straightforward, exceptions pop up to turn regular rules upside down. Today we’ll look closely at the word fish and verify the correct plural use of it. Whether or not you’re writing a rhyming children’s book […]

Are you missing out on traffic because people aren’t searching the way you think they are? If your website isn’t optimized for voice search, then this could be the case. These six timely SEO strategies and resources for voice search will not only help you get more traffic from people using Siri and Alexa, but […]

“I got my first camera at a really early age. At around 13, I got into shooting skate videos. I was so inspired by Spike Jonze’s Fully Flared skate video that I started experimenting with practical effects, like setting skateboards on fire and puppetry,” director Andzej Gavriss tells CR. “After doing it for quite some […]

With close to 3 billion active monthly users, Facebook is the biggest social media platform on the planet. That makes it a valuable channel for driving your business goals. After all, the key to successful marketing is to define your target audience and meet them on their favorite platforms. While not everyone is on Facebook, […]

Channel 4 has set a very high bar with its coverage of the Paralympics, which it has broadcast in the UK for the past two Games. The tone taken by the channel has been set by its award-winning advertising campaigns, which have seen Paralympians presented as super humans, while also acknowledging the day-to-day challenges that […]