It bears repeating that the English language is full of odd sayings. Never fear, though—we’re here to break them down. Grammar Collectibles Whether I’m proofreading short stories, full manuscripts, or a billboard on the highway, I’ve always been a grammar nerd. (I edit the billboards on the highway in my head. I’m fun on road […]

Getting more customers in today’s competitive world is nearly impossible. Search engine optimization takes months to drive any measurable traffic, PPC costs tons of money and is often difficult for the average marketer to run without hiring an agency. Referrals are great, but you can only generate so many of them. The reality is most marketing […]

Welcome to my weekly round-up of the best-of-the-best recent leadership and communication blog posts.  This Week’s Round-Up of Leadership and Communication Blogs: Effective Communication Can Overcome Vaccine AvoidanceBy Bill Novelli (@Bill_D_Novelli via @PRNews), PRNewsBill Novelli, professor at Georgetown University and former CEO of AARP, details the challenges to increasing vaccination rates along with tips to […]

This year’s awards included briefs from Disney, Burger King, Duolingo and Spotify, and was open to ad, design, digital and marketing students, recent grads and emerging creatives from around the world. Challenges ranged from how to get listeners to “soundtrack and share their life” through the music listening platform, to getting the language learning app […]

As Hingston Studio’s type-led identities for the Serpentine and the V&A greet the general public, the designer talks to us about the importance of creating designs that give institutions flexibility in these times Over the years, Tom Hingston and his studio have collaborated with luxury houses such as Christian Dior and Alexander McQueen, as well […]

There’s a ton of advice about using Instagram as an effective online marketing tool, but it can be challenging to scale your e-commerce brand on Instagram if you are a new brand without many followers yet. New accounts often have low engagement rates, which can be disheartening, but there are ways to navigate this period […]

My generation didn’t witness the cursed era of the 1980s and 90s, when the type industry was a jungle of font piracy. To run a sustainable foundry, you needed a certain critical mass. Only really big companies could survive. When I started out in 2003, we were told repeatedly that the digital era would revolutionise […]

I hope you enjoy reading this blog post. If you want my team to just do your marketing for you, click here. If you’ve heard of BrickSeek, you likely know it’s a powerful tool for consumers, allowing them to track down inventory and find the best deals at big retailers. However, once you scratch beneath […]

Each year New Designers showcases thousands of UK graduates from all corners of design, all eager to make their mark in the design world and push the boundaries of their chosen discipline. For the second year in a row, the global pandemic has forced the show to move into the digital realm in its support […]

It’s hard to find an industry that has been hit harder than travel in the wake of the pandemic. The statistics speak for themselves: in October last year, the International Air Transport Association said that international traffic had “all but disappeared”, with airlines running at about 10% of normal levels, while the disruptions put more than […]