"Unboring the future". Any idea what that means? No, neither do I, but it's the line Peugeot chose that will convince us to stand behind the latest brand update. Car advertising, rarely a sector that picks up the creative pulse, has become a confusing, charisma-free vacuum. Which is strange since the industry is at the […]

A well-designed landing page can significantly increase conversions for your PPC or email marketing campaigns. Instead of directing visitors from these sources to your general website (where they may have a hard time finding what they're looking for), you can direct them to a specially crafted landing page that will point them in exactly the […]

Welcome to this year's yearbook – our opportunity to look back on a year of creative endeavors. It's always fun to flip through an awards magazine or website to see if your favorite work of the year got on the list and if there is anything exciting and interesting to do in the deluge of […]

While future writers are unlikely to be robots, artificial intelligence (AI) has made it possible for hybrid robot-human systems to create and manipulate content. However, you don't have to worry about your job as a blogger or a writer. AI-generated marketing content still lacks the human touch. We still need writers and marketers to edit […]

While objects designed with the intent to entertain children have been around since ancient times, it wasn't until the rise of industrial mass production in the 20th century that toys as we know them emerged. At the beginning of the 20th century, European manufacturers dominated the toy market, with Germany in particular supplying the US […]

Disclosure: This content is endorsed by the reader. So if you click on some of our links we may receive a commission. Reseller hosting can be extremely lucrative. Whether it's expanding your existing business, doing a sideline, or starting a standalone hosting company, there are many ways you can make a profit in this space. […]

Managing a social media account is a lot of work. In many cases, managing two or more (if you don't need both) can be a nightmare. Therefore, if you have many accounts on the same platform, it is best to merge them. Fortunately, platforms like Facebook make this easy, as long as you are the […]

Communication is not someone else's responsibility, it's yours. As the leader, the money stays with you. Make communication an important part of your job and understand that poor communication across the company is ultimately yours. Be responsible for communicating with your employees Whether or not it is included in your detailed job description, executives at […]

Paid advertising is a great way to drive more traffic to your website and grow your business. However, it can get expensive quickly – especially if you're not careful. How do you make sure you're getting the most out of your paid ads? A few weeks ago I spoke to a business owner in my […]

If you've ever juggled multiple Twitter accounts, you know how difficult it can be. Not only do you need to engage your followers by creating targeted, valuable content, but you also need to keep your brand message consistent across all accounts. Sounds a little overwhelming, doesn't it? It may, which is why it may be […]