Do you currently run an online business? Do you think the same measures can help you sell more of your products? Because that is exactly what conversion optimization does for you. They use the same ads, landing / sales pages and funnels, but they just convert more. This is an important area to focus on […]

A new exhibition entitled "Just Pictures" expresses the interest of the author, curator and critic Antwaun Sargent in young image makers who work between "the commercial and the conceptual, creating worlds that are their own". The exhibition recently opened at Projects + Gallery in St. Louis, Missouri, and features works by eight visual artists chosen […]

2.6 billion. That's the total number of Facebook users today. That also means You get direct access to 2.6 billion people on a single platform. Take this opportunity and use Facebook to market your products and services to generate leads and increase sales. Advertising on Facebook can be customized to suit your brand image and […]

Of all the projects I've been involved in since my design and branding career began around 20 years ago, there are few that I'm as close to as the studio channel Cinema Ident. I remember the day we got the job. The onslaught of excitement broke through the fear of creating a sequence that would […]

Research shows that Google Ads drives 3.5 billion daily interactions and a 700 percent ROI for advertisers. If you're an advertiser, Google AdWords is still generating a lot of revenue. The downside is the fact that many companies cannot give their accounts the attention they need to perform well. If you are in this position, […]

The posters follow the brand's latest ad, which continued the classic tale of the turtle and rabbit, and carry on its message of the value of a good night's sleep One of the more documented side effects of the Covid-19 pandemic is the impact it has on our sleep. The situation is known as the […]

Email is one of the most effective marketing campaigns out there. In fact, the average ROI for an email campaign is 122%. For those who aren't afraid to take a few extra steps, Email images spice up your campaign and help your email campaign stand out. I'm going to show you how to properly use […]

Vauxhall has unveiled a logo overhaul that removes the previous 3D effect in favor of a flat design for the digital age after a variety of car brands including BMW, Nissan and Toyota abandoned one-off details that are notoriously difficult to implement via digital touchpoints. In its first major update in over ten years, the […]

An e-commerce chatbot gives you the ability to connect with new, existing, and potential customers via real-time text messages without actually providing (and paying for!) A live person. Through carefully scripted conversations, your brand can provide support, information, and resources to your customer base around the clock. Like any conversation, chatbots are a one-way street […]

Oxfam has inspired people across the UK to swear by fast fashion and take a more sustainable approach. Here's how the charity got its second-hand pledge for September under way Oxfam's September Second Hand, where people commit not to buy anything new for a month, was a huge success for its second year, encouraging thousands […]