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Aubrey Powell’s new e-book reveals untold tales from the Hipgnosis archive

Aubrey Powell’s new e-book reveals untold tales from the Hipgnosis archive

Founded in 1968 by Aubrey ‘Po’ Powell, Storm Thorgerson and Peter Christopherson, Hipgnosis quickly established itself as the studio behind classic record sleeves for the likes of AC/DC, The Police, Led Zeppelin, Pink Floyd, The Who, and more. In the years since he stopped producing work as part of Hipgnosis, Powell has been responsible for […]



Black Cube’s profession in visuals

Black Cube’s profession in visuals

Part band, part art project, over the last 25 years Black Dice’s sounds and images have pushed the possibilities of collage and trampled over the loud, joyful line between serious and playful Black Dice’s visual and sonic output is often described in terms that make it seem as much a test of nerves or a […]



Tradition Stays Most Vital in an Period of Distant and Hybrid Work

Tradition Stays Most Vital in an Period of Distant and Hybrid Work

Hybrid work leads to a greater level of satisfaction but does not impact turnover, according to a new study. The findings also indicate that fully remote work has no link to increased job satisfaction but actually with higher levels of intent to leave a company. Given those findings, and our experience with clients, it’s critical […]



Bob Mazzer exhibition seems to be again at 40 years of labor

Bob Mazzer exhibition seems to be again at 40 years of labor

There is a certain kind of magic contained in the world’s subways and underground railways. From Tokyo to Paris to New York and London, photographers have been drawn to the snatched moments below the surface that hint at wider narratives: of love, despair, or just boredom. Among the tribes of image-makers to take on this […]



The making of David Attenborough’s The Inexperienced Planet

The making of David Attenborough’s The Inexperienced Planet

The first few minutes of any TV show often sets the tone for the entire series, and the BBC’s latest David Attenborough epic, The Green Planet, is no different. As a vine tendril is shown strangling a monstera in excruciating detail, viewers are quickly made aware that the series is no twee jaunt through the […]



New advert imagines what life could be like if Alexa learn minds

New advert imagines what life could be like if Alexa learn minds

Starring Scarlett Johansson, this glam but witty spot continues Amazon’s habit of going big on Alexa for the Super Bowl The Super Bowl cometh. Which means this week will see the launch of a series of blockbuster ads over the coming days as the US revs up for the big game on Sunday, which also […]



The Highway Again within the Hero’s Journey: The right way to Write a Faux-Out Ending

The Highway Again within the Hero’s Journey: The right way to Write a Faux-Out Ending

Have you ever heard of a fake-out ending? Maybe you’ve come across it when discussing how to tie up your story after the climax, or you’ve seen it as part of the road back moment in the Hero’s Journey. Pin Every story has that moment when everything seems okay. The dust has settled. The hero […]



Stake’s new advert goals to demystify the inventory market

Stake’s new advert goals to demystify the inventory market

Stake was founded in 2016 with a mission to democratise the stock market for amateur traders and the general public by allowing them to invest in global companies. The online brokerage platform has taken a creative approach to its branding and marketing from the outset. In 2018, its in-house team worked with DesignStudio Sydney on […]



How Monique Aimee carved out an area on TikTok

How Monique Aimee carved out an area on TikTok

“I got it purely at the beginning to be entertained and distracted from life,” says Boston-based illustrator and lettering artist Monique Morin, aka Monique Aimee, who, despite her humble beginnings on TikTok, now has almost 70k followers. Her page is a mix of advice for other aspiring artists and illustrators – for example, getting an […]



Newest New York Instances advert marketing campaign focuses on subscribers

Newest New York Instances advert marketing campaign focuses on subscribers

The ads highlight the eclectic tastes of the newspaper’s subscribers, and how they can all be served by the brand (natch) The campaign is the latest offering from Droga5 for the New York Times, and features a new tagline – ‘Independent Journalism for an Independent Life’. It is rooted in the wide and varied tastes […]