Steph Wilson’s photography uses humour and wit to explore our relationship with our bodies. Gem Fletcher talks to her about her work “The body is such a vast universe of paradoxes that will never get old,” says Steph Wilson. Traversing the space between fine art and fashion, the London-based imagemaker cherishes humour and joy, while […]

“What started as a conversation amongst family and friends between Dubai and Amsterdam, led us here to the launch of a collection of tales,” says Yasser Bin Khediya – a philanthropist, owner of property development firm YBK Group, and the commissioner of the 50U book. He says the ambition was to celebrate the past, present […]

Best known for turning up in kids’ packed lunches and at picnics, Capri Sun’s latest launch comes not in the form of a new juice range but, more surpisingly, an irreverent animated series on YouTube. Created in collaboration with agency Goodby Silverstein & Partners and animation studio Blinkink, Break Free TV is a five-part mini-show […]

Nike has unveiled Trove, a stylish digital experience geared towards its customers in China, which celebrates the brand’s collaborations with Matthew M Williams, who helms the Maison Givenchy fashion house, and music artist and producer G-Dragon. Optimised for use on smartphones, the experience uses AR tech to allow users to pan around the unique worlds […]

I’m sure this never happens to you, but there are times when I don’t feel very creative. A few years ago we’d just had a new baby (our second), bought a house (our first), and were busy managing a thousand new details. I felt like I had nothing to give to my writing. And life hasn’t slowed […]

If you’re an individual artist or freelance creative, there can be a lot of equity in what you call yourself. Whether you simply use your given name, create a smart pseudonym, or refer to yourself as a studio or collective, one thing’s for certain: clarity and consistency is key. As your reputation grows, particularly online, […]

Nostalgia marketing is rearing its head once again with a spate of brand comebacks and collabs that are channeling the Y2K aesthetic. But what role should brands be playing in the trend, if any? The return of low-rise jeans, frosted eyeshadows and the Sugababes can only mean one thing – the noughties are well and […]

“My responsibility, in my canon, is to reflect the times but also put a trajectory on optimism,” Virgil Abloh said in 2021. “That’s what I task myself with as a creator.” Positivity was Abloh’s life force. Everything he did was rooted in an urgent conviction to build a better world. “If we want the industry […]

Brands often talk about ‘iconic’ logos, but generations of children that grew up reading Ladybird books are likely to agree that the publisher’s red and black beetle symbol really does belong in that category. The imprint, which is now part of Penguin Random House, published its first titles in 1914, and since then the company […]

Today’s post is going to be a little different. Instead of focusing on the mechanics of writing, I’m going to dive into something more important: you need to tell your story. Here’s why. Pin Your Story Matters For a lot of us, this has been a rough year, a tiring year, a painful year. Some […]