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What does Dall-E 2 imply for creatives?

What does Dall-E 2 imply for creatives?

Are we on the verge of trading in traditional titles like graphic designer and illustrator for AI whisperer or prompt designer? CR discusses the current wave of AI art generators with Modem co-founder Bas van de Poel AI-generated imagery is the internet’s new obsession. Models including Dall-E 2, Dall-E Mini and Midjourney – all of […]



Google celebrates small enterprise superheroes in animated shorts

Google celebrates small enterprise superheroes in animated shorts

The tech giant has launched a new campaign with a set of films by animator and designer Karin Fong For International Small Business Week, Google has launched a celebratory campaign spotlighting three business owners who “battled the odds to build a dream”. The stories of three individuals – Dr Cindy Ayers Elliot, Lynn Le, and […]



Behind the scenes on the Royal Mint

Behind the scenes on the Royal Mint

The designers at the Royal Mint have recently made special edition coins to celebrate everything from the Platinum Jubilee to Pride to the 100th anniversary of the discovery of insulin. Hazel Davis talks to them about how they are made “What a terrible question! That’s like asking who your favourite child is,” laughs Paul Morgan. […]



Create an Built-in Advertising Communications Plan That Highlights the Better of Your Model

Create an Built-in Advertising Communications Plan That Highlights the Better of Your Model

When a customer interacts with your brand on your website, on social media channels, or in person, they should have a cohesive experience. From brand voice to visual identity, everything should be aligned with your company’s mission, values, and goals. This approach is called integrated marketing communications (IMC). As more and more customers use three […]



Patrick Stewart delivers a leaving speech like no different for Yorkshire Tea

Patrick Stewart delivers a leaving speech like no different for Yorkshire Tea

Leaving speeches can be awkward affairs, especially when the eyes of the office are fixed upon you. But in Yorkshire Tea’s new ad, the art of bidding goodbye is taken to new levels by British actor Patrick Stewart – who emerges from an office swivel chair to deliver the leaving speech of a lifetime. “Ah […]



Independence Day Writing Immediate

Independence Day Writing Immediate

Today, Americans are celebrating our independence. It’s a day full of cookouts and fireworks and enjoying the sun. It’s also a great day for a writing prompt! Pin In a previous post, Jeff wrote about the many forms of independence. Today, let’s take a look at celebration. Fourth of July Writing Prompts Here are your prompts: […]



Plum Information’s new advert marketing campaign will terrify you into reserving a vacation

Plum Information’s new advert marketing campaign will terrify you into reserving a vacation

Plum Guide is a travel brand which proclaims to curate stays in the “world’s most remarkable homes”. Its new campaign, by Stink Studios, doesn’t waste time trying to seduce audiences with visuals of these destinations though, and instead points out just how many holidays you are likely to have left, depending on your age. The […]



Mubi’s Pocket book journal is a celebration of cinema in print

Mubi’s Pocket book journal is a celebration of cinema in print

In a world of uber competitive streamers scrambling to promote their own versions of a near identical product and service, Mubi has quietly treaded its own path. It has become known for its conscientious curation of films from around the world, made by a cross-section of internationally renowned filmmakers and under-the-radar talent. As a production […]



5 Methods to Reinvent Buyer Experiences That Will Improve Your ROI

5 Methods to Reinvent Buyer Experiences That Will Improve Your ROI

Did you know that 17 percent of your customers could walk away from your business after just one bad customer experience? That’s a pretty significant number, especially when you’re trying to grow your business and increase your return on investment (ROI). There’s good news, though: You don’t need to lose these buyers if you prioritize […]



The Keys to Success With Amazon Promoting

The Keys to Success With Amazon Promoting

Do you want to be more successful with Amazon advertising? With millions of active customers, Amazon is the perfect place to grow your business. However, it’s not as simple as putting up products and waiting for sales to come in. Sometimes, you may need the help of ads. Let’s take a look at how best […]