There’s one fact that seems to stand out for anyone who’s read Rama Gheerawo’s 2022 book, Creative Leadership: Born from Design. It likely sticks with people because it seems so absurd as to border on very bleak comedy, but also because it reveals a fundamental truth about how unnervingly simple us humans can be. In […]

Wolff Olins’ updated branding for the Seoul museum, which is run by the Samsung Foundation of Culture, looks to reflect the ever-changing nature of art Since first opening its doors in 2004, the Seoul-based Leeum Museum of Art has been building up a wide-ranging collection of Korean, international modern and contemporary art. The cultural institution, […]

Do you dread essay writing? Are you looking for some essay tips that will help you write an amazing essay—and have fun doing it? Lots of students, young and old, dread essay writing. It’s a daunting assignment, one that often takes a lot of research, time, and concentration. It’s also an assignment that you can […]

One of the most curious things about the advertising industry, which sets it apart from other creative jobs, is the amount of store that it places on partnerships. Those keen to enter creative departments are encouraged to join up with another creative at university or on entering an agency, and these pairings often last decades, […]

Have you been racking your brain trying to gain better visibility on Google? Chances are you’ve probably heard the term ‘search intent’ or keyword intent, or user intent, as some call it, while figuring out your basic SEO strategy. Whatever your preferred term, it all comes down to the same thing: when a person conducts […]

Shot by Dougie Wallace, Soho Unlocked documents the reopening of venues and the return of London nightlife As pandemic restrictions in the UK began to lift last year, so too did the curbs on the nightlife and hospitality industries – a phase in our history documented by photographer Dougie Wallace. Known for his uncompromising high-contrast […]

This year marks 100 years of Parsons School of Design, the renowned art and design college in New York’s Greenwich Village, an area with a storied history of creativity and unconventional, boundary-pushing ideas. As part of the New School, Parsons’ graphic and communication design course is the oldest in the US, known for its uniquely […]

It takes planning, vision, and research to source the perfect shoot location, but that’s only half the battle. Once you’re in there, the clock is ticking, and you must be creative and resourceful to get all the shots you need in the time available. “Finding the right location for a shoot is an art in […]

“Thriller” is a great genre. In terms of literature, a thriller is any story that “thrills” the reader—i.e., gets adrenaline pumping, the heart racing, and the emotions peaked. As you can guess, that makes it fairly broad. Buckle your seatbelts. These story ideas are gonna be a wild ride. To study up on techniques that make […]

Image © Evangeline Gallagher, 2022. All images for The Folio Society Book Illustration Award 2022 The brief for the inaugural Folio Book Illustration Award, launched by publisher the Folio Society to mark its 75th anniversary, was to create an illustrated response to Edgar Allen Poe’s short story, The Masque of the Red Death. First published in […]