Greatest search engine optimisation plugins for WordPress

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Search Engine Optimization (SEO) can be complicated or overwhelming for the average business owner, but it doesn't have to be.

With a decent SEO plugin for your WordPress website, improving the quality and quantity of website traffic will be a breeze.

An SEO plugin gives you tools and powerful features such as audit checklists, sitemaps, and content insights to optimize your website.

We have compiled a list of the seven best SEO plugins for WordPress options to make it easier for you to find the best plugin that will suit your business needs.

All seven SEO plugins in this guide are suitable for any WordPress website and will help you improve engagement and increase traffic.

# 1 – All-In-One SEO (AIOSEO) – The most comprehensive SEO plugin for WordPress

If you are a seasoned SEO professional but are looking for a comprehensive toolkit to improve your business, AIOSEO is a great option.

AIOSEO is a well-known toolkit with over two million active users to date and offers powerful functions that anyone can use.

Even if you're not entirely familiar with SEO plugins, AIOSEO makes it incredibly easy to use, as you can set up your data and integrate your social media platforms without hiring an expert.

Some outstanding features are:

  • Custom SEO user roles
  • SEO Audit Checklist
  • Intelligent XML sitemaps
  • Exceptional 24/7 customer support

Another outstanding feature of this plugin is the option to easily optimize your site with a TruSEO Score, which gives you a more detailed analysis of your data at the push of a button.

AIOSEO offers four price plans:

  • Basic: $ 99 per year (for one site)
  • Plus: $ 199 per year (for three locations)
  • Pro: $ 399 per year (for 10 locations)
  • Elite: $ 599 per year (for 100 sites)

While there is no free trial listed on the website, AIOSEO offers a 14-day money-back guarantee for all price levels.

# 2 – Yoast SEO – The best WordPress SEO plugin for page analysis

Additional help with page analysis can be scarce in the form of an easy-to-use plugin, but Yoast SEO offers just that.

The plugin can help you increase engagement and traffic with its unique, powerful keyword function and automatic keyword optimization. This saves time because you no longer have to search for keywords manually.

You can become your own SEO expert with Yoast's academy courses. There you can get professional SEO training. Every element of the plugin is easy to use and you can't go wrong with personalized SEO training.

Some other helpful features are:

  • Content insights
  • 24/7 support for premium users
  • Free support forums
  • Available in multiple languages ​​for inclusivity
  • Social media integration

Yoast SEO offers two pricing plans including:

  • Free: Includes free courses, 10 keyword queries per day, keyword optimization, and more.
  • Premium: $ 89 per year (one website) for no ads, keyword export, integration with Zapier and Elementor, content insights, and more.

Larger companies can save up to 50% by purchasing 150 locations.

# 3 – SEMRush – The best WordPress SEO plugin for keyword research

Most companies will find that SEMRush is very helpful for everyday SEO tasks and projects, but it especially shines when it comes to keyword analysis.

As an award-winning all-in-one tool with multiple data and strategy functions, SEMRush is the perfect plugin for your WordPress website. Not only can you do SEO, but SEMRush also offers content marketing, PPC, and social media marketing.

With this plugin you can uncover millions of national and local keywords without having to limit the in-depth analysis. SEMRush also makes it easy to analyze domain backlink profiles to help you stay on track.

SEMRush's six keyword research tools are:

  • Keyword overview: Find out the value and competition of a keyword or phrase
  • Organic Research: Analyze your competitors' rankings and pages for organic keywords
  • Keyword Magic Tool: A database of over 20 billion keywords
  • Keyword gap: Compare a keyword with your competitors
  • Keyword Manager: Review changes for up to 1,000 keywords in real time
  • Organic traffic insights: look at the unrecognized Google Analytics keywords and reference this and other data

SEMRush offers three pricing plans including:

  • Pro: $ 199.95 per month
  • Guru: $ 229.95 per month
  • Business: $ 449.95 per month

You can also try the Pro and Guru plans before buying with a free trial.

# 4 – SEOPress – The best WordPress SEO plugin for beginners

If you are new to plugins and unsure where to start, SEOPress is the perfect option for beginners.

This simple, fast and powerful plugin will effortlessly catapult you into the world of search engine optimization, especially when you consider that it offers an installation wizard to help you install and set up your data.

The special thing about SEOPress is that it is not only suitable for beginners, but also offers content analysis with unlimited keywords, even for users with a free plan – which makes it affordable and inclusive.

With SEOPress you benefit from core functions such as:

  • Google Knowledge Graph
  • Twitter card to improve social sharing
  • Meta title / description to save time on content
  • Video and picture sitemap to improve your ranking
  • Rewrite customizable url

SEOPress offers two pricing plans, including:

  • Free: Unlimited websites and basic tools
  • Pros: $ 39 per year with unlimited sites, all features, and one year of upgrades and support

Like AIOSEO, SEOPress offers a 14-day money-back guarantee with no questions asked.

# 5 – Google Search Console – The Best Free WordPress SEO Plugin

If you're looking for an affordable tool for basic SEO maintenance, Google Search Console is a great option because it's free.

When it comes to free plugins, there is nothing like the Google Search Console for monitoring your website's presence in search results.

The Google Search Console is another great plugin for beginners as it is rather simple and not suitable for users looking for more extensive support.

Some features include:

  • Measure search traffic and your website's performance
  • Optimize content with search analytics
  • Email notifications of problems
  • Submit sitemaps for crawling
  • UL inspection
  • Data and analytics to understand how Google is displaying your pages

The plugin will also help you troubleshoot any issues that may arise on your WordPress website and it has full support so you don't have to waste time.

Google Search Console is a completely free plugin for all users. All you have to do is sign up with a domain or URL prefix.

# 6 – Ahrefs – The best WordPress SEO plugin for competitive analysis

Ahrefs is another all-in-one toolset for SEO that offers many advantages, not least the extensive off-page functionality for analyzing your competitors' marketing and content strategies.

Site Explorer lets you view organic search traffic and backlink profiles for any website using Ahrefs. You can see which keywords they are ranking for, which pages have the most traffic, which websites are linked to the competitor, and where they are driving the paid traffic.

In addition to your direct competitors, Ahrefs has a Content Explorer tool that allows you to analyze high performing content in your industry using multiple metrics and advanced filters. Every piece of content has analytics that show you page performance and even click over time.

These features allow you to study your target audience and their consumption, and better tailor your content to them.

Some other features of Ahrefs are:

  • Site assessment
  • Rank tracker
  • Notifications of new and lost backlinks, keywords and mentions
  • Batch analysis
  • Domain comparison

There are four pricing plans including:

  • Lite: $ 99 per month for one user and unlimited projects
  • Standard: $ 179 per month for one user
  • Extended: $ 399 per month for three users
  • Agency: $ 999 per month for five users

Ahrefs' price is the only downside, but the company offers a seven-day trial of the Lite and Standard plans for $ 7 so you can try before you invest.

# 7 – Schema Pro – The best WordPress SEO plugin for website markup

If you're not particularly good at using plugins and need additional help, Schema Pro is an excellent and functional option.

With a simple click and a selection interface, you can easily install and navigate the plugin with Schema Pro.

Schema Pro specializes in website markup where the software lets you know how you want your pages to look and function. This is the easiest way for Google to understand the data that exists on your WordPress website.

The setup wizard allows you to automatically assign the scheme to individual pages and posts instead of manually running it individually.

With this plugin you can use its functions to optimize your website. Some of these features include:

  • Markup configurations that are automatically applied
  • Possible increase in click rates and votes
  • Includes all post types for functionality
  • JSON-LD implementation
  • Highly optimized Google code
  • Intuitive user interface that can be easily expanded with custom field support

Schema Pro has two pricing plans including:

  • Scheme Pro: $ 79 per year
  • Agency Package: $ 249 per year

With Schema Pro's lifetime option, you can also save between 20 and 30% and only pay once.

What I looked at to find the best SEO plugin for WordPress

Now that you know our seven best SEO plugins for WordPress, it is time to make a decision that suits your business needs. Identifying these criteria is the most critical part of your decision-making process as it will determine whether it will improve your website traffic and engagement, and will inform your strategies.

To make the right decision for your business, consider the following factors and whether potential tools match your personal preferences.

Keyword Explorer

An SEO plugin can help you find keywords to optimize your WordPress site. With that in mind, having a keyword explorer is critical to the ultimate success of your plugin and website. This is because it makes it a lot easier to find and insert keywords.

When comparing plugins, it is important to do some research on what Keyword Explorer does and make sure you are investing in a plugin that offers one. The main focus of this feature is on improving the ROI of your content strategy and receiving actionable recommendations. Also, check if the plugin has any restriction on searching and analyzing keywords.

Without one, you are wasting a lot of time manually finding keywords.

Social media integration

Integrating social media is another essential part of your SEO success. Social media integration makes sharing to social media more convenient by storing all of your data on one platform. This saves you time and money.

SEOPress offers a customizable Twitter card that can be used to improve sharing on social networks. This is a great example of what type of plugin to look for to get the most out of your content.

Customer service

Unfortunately, not all free versions of the above plugins offer 24/7 customer support or even particularly efficient support. An easy way to combat this problem is to pay for the premium versions or just find a plugin that has customer support for all of the plans.

A good example of what to look for is with the Yoast SEO plugin. Yoast offers 24/7 support for premium users and a free support forum for unpaid users. This way anyone can get customer support when they feel stuck.

Customer support is essential as problems often arise with people who have little experience with WordPress software.

Conclusion

Our top recommendations for the best SEO plugin for WordPress are AIOSEO and Yoast SEO. To recap the full list:

  1. All-In-One SEO (AIOSEO) – The most comprehensive SEO plugin
  2. Yoast SEO – Best for page analysis
  3. SEMRush – Best for keyword analysis
  4. SEO Press – Best for Beginners
  5. Google Search Console – Best Free SEO Plugin
  6. Ahrefs – Best for Competitor Analysis
  7. Schema Pro – Best for website markups

AIOSEO is the perfect toolkit for experts looking for additional help. Yoast has a unique page analytics feature and is great for businesses of all sizes.

SEMRush has content strategy capabilities and is affordable. SEOPress is an excellent choice for beginners and very easy with a few customization options.

The only free tool on this list, the Google Search Console is great for monitoring and maintaining your website presence. Ahrefs has great customer service and Schema Pro is packed with features.

Regardless of your decision, every tool in this guide is on the right track to optimize your website and increase traffic.

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