The messy, unpredictable experience of grief has moved online, but how do we design for such an individual and complex set of emotions? Grief is universal. But whether experienced on a collective scale as with the Covid-19 pandemic, or as a painful individual loss, the way we process and understand it is not. The internet […]

Flexible visual identities are nothing new: in an age where pretty much any identity is as prominent on digital platforms as physical or static ones (if not more), identity design has become a living, breathing discipline rather than a fixed set of rules around logo usage. Graphic designer and educator Martin Lorenz has long been […]

Writing a Hero’s Journey climax isn’t easy. Even when you outline it properly, you might struggle to put the right words on the paper. If you understand what makes a great Hero’s Journey climax, however, you can defeat this daunting task easier. Pin In this article, you’ll learn what the Hero’s Journey climax, otherwise known […]

If the dictionary definition of the word ‘deem’ is to consider something in a certain way, the ambitious mission of US-based indie mag Deem Journal is to reframe our consideration of what design is – and ought to be – today. “The idea for Deem is based in the reality that the design industry has […]

All images © Martin Buday “Here they are mostly vacant, emptied places, void of people but reeking of human presence,” says Buday of the series, which is collected together in a title published by Daylight Books. “The photos strive to observe with clarity and without judgement man’s decisions over time, what was created and what […]

OpenWeb’s mission is to build an ‘open, healthier web’ by providing publishers with a framework for productive – and moderated – commenting and conversation. Or, as Collins describe it, to “de-troll digital discourse”. The platform, which launched in 2012 and was previously known as Spot.IM, is used by the likes of Hearst, News Corp and […]

Eric Gill’s statue outside the BBC in 2019. Image: Shutterstock/Willy Barton It’s no secret that monuments and statues have become increasingly contentious in this country. Yet in mid-January, a man was filmed defacing a sculpture outside the BBC’s London headquarters not because of its subject, but because of who had created it. The Ariel and […]

ES Magazine first burst onto the streets of London in 1987 with a striking cover featuring an illustration of the Eros statue in Piccadilly Circus, and a promise to “bring an added dimension to living in our great city”. Over the last 35 years, the Evening Standard newspaper’s magazine offshoot has gone from a monthly […]

As a writer, you know that a story can’t exist without characters. But have you ever wondered: “Why are characters important in a story?” Perhaps you’ve questioned an even tougher problem: “When is a character important enough to keep in a story, and when does the narrative work better without them?” Pin In order for […]

In advertising and communications, effective frequency is the number of times a person must be exposed to a message before a response is made. Theories have ranged from three to twenty times, leading to countless spirited discussions amongst academics and practitioners alike looking to identify the magic number. Whatever the answer, and it varies by […]