The way to use header bids

The way to use header bids

Despite the technology in the adtech space, there are still many inefficiencies and unfair practices that need to be ironed out. Header bids are a solution that brings publishers and advertisers together. What does a header bid offer? Header bidding is a process by which many advertisers bid simultaneously (in real time) in a digital […]



Stefan Sagmeister combines artwork and information in a brand new present

Stefan Sagmeister combines artwork and information in a brand new present

All artwork from Beautiful Numbers by Stefan Sagmeister, courtesy of the Thomas Erban Gallery. All pictures: Andreas Vesterlund Many people would not normally interact with data firsthand. However, over the past year, most of us have been navigating graphs and statistics on a regular basis. Much of this data has to do with a time […]



How might deepfakes change advertising and marketing?

How might deepfakes change advertising and marketing?

Deepfakes get a lot of bad press. US Senator Marco Rubio (R-Fla.) Called the technology a propaganda weapon. Sheryl Sandberg, Facebook COO, said deepfakes pose the problem of not believing what you're seeing. Investigative journalist Rana Ayyub has been targeted with a fake pornography video to discredit and silence her. With so much negativity about […]



Creatives on the books which have formed them

Creatives on the books which have formed them

Books are one of the cornerstones of our learning. They enable us to teach ourselves new skills, provide insights into other real and imaginary worlds, and encourage us to look inward to explore our outlook on life. Big fans of the written word, the CR team decided to ask individuals from every corner of the […]



Methods to promote on the Walmart Market

Methods to promote on the Walmart Market

If a company has roughly half the US population as its customers, you would love to use this platform to promote your business, right? This is exactly what you can do on the Walmart Marketplace. You have the opportunity to reach a huge market with very targeted, engaged consumers. Why isn't it getting as much […]



One Hundred Years tells the story of Hackney by way of the centuries

One Hundred Years tells the story of Hackney by way of the centuries

Since 2013, indie publisher Hoxton Mini Press has been celebrating community stories through its East London Photo Stories book series. The latest release in the series was kindly provided by portrait photographer and Hackney resident Jenny Lewis, who has lived in the area for 25 years. The past three years have been spent documenting the […]



The way to use google call-only adverts to skyrocket income

The way to use google call-only adverts to skyrocket income

For service companies everywhere, the sound of the phone is often the sweet sound of the sale. But maybe your phone doesn't ring much anymore. The Internet has made it easier than ever for customers to connect with businesses without picking up the phone. This is great for introverts, but not always good for business […]



The Zoopla rebranding takes individuals dwelling

The Zoopla rebranding takes individuals dwelling

The new appearance of Zoopla uses curves and connectors and positions the real estate platform as an important helper on the winding road to moving home As part of the rebranding, the independent consultancy Zag and Zoopla's internal design team worked on creating a new logo, a new color palette and a new design language. […]



The 10 Step Information to Constructing a Worthwhile Google AdWords Marketing campaign from scratch

The 10 Step Information to Constructing a Worthwhile Google AdWords Marketing campaign from scratch

Starting a new Google Ads search campaign is an exciting process. Excitement, fear, fear, and hope are the emotions that come to mind when I hit the "Activate" button on a new campaign. If you're just starting out, you may be scared of screwing it up. I get it. The steps I'm going to take […]



Slater King on creativity, morals and the white eye

Slater King on creativity, morals and the white eye

The London-based photographer discusses how recent events have brought the “blind spots” of society into focus and how he believes that all creative work is moral work The spotlight from the Black Lives Matter movement has led to much soul searching among individuals and industries over the past year. For the creative industry in particular, […]