If your business has complex advertising needs, there's a good chance Google Ads Manager can help. Instead of splitting your PPC into several separate Google Ads accounts, Google Ads Manager brings all of your paid ads together in one place. This makes managing your campaigns much more efficient and allows you to maximize the return […]

Weezy is still a relative newcomer to the world of grocery delivery. It was launched in late 2020 with the promise that super-fast grocery stores would arrive by electric scooter 15 minutes after ordering via the app. Groceries are sourced from a mix of wholesalers and local independent businesses, including bakers and butchers, and come […]

No matter how creative and persuasive your marketing can be, when you are trying to sell to someone, they will feel that they are being sold to someone. Maybe they are prepared and ready to buy that sale, or maybe they are not. On the flip side, it's far more compelling for someone to tell […]

Deighton, perhaps best known for his 1962 novel The Ipcress File, which formed the basis for the 1965 film of the same name starring Michael Caine, was a book cover designer himself in the 1950s. After studying at the RCA in London, he created several covers for Penguin, including the British original edition of Jack […]

Regardless of what you're selling, images are an important part of your marketing strategy. From website design and images with blogs to custom graphics and paid ads, images reflect your brand wherever people see them. If you can edit photos in Photoshop, you can develop a unique look and feel that you can keep consistent […]

Head curator Mason Klein explains in front of a new exhibition at the Jewish Museum in New York how photography, graphic design and magazines changed American visual culture from 1930 to 1960 Visual culture is shaped by a variety of influences, especially now that we are meandering through the digital age like seasoned professionals. Before […]

I hope you enjoy reading this blog post. If you'd like my team to just do your marketing for you, click here. SEO is about ranking high on Google. The higher your rank, the more clicks you will get on your website. What should you do if Google is sending fewer clicks to websites over […]

With over 660,000 restaurants operating in the US alone, digital food advertising is an incredibly competitive market. To get noticed you need to combine humor, design, strategy and user engagement while starving your audience. What Makes Food Advertising Unique? Without creative marketing campaigns, the food industry could be pretty boring. Fortunately, there are so many […]

With so many of us working remotely and sometimes feeling connected around the clock, it can be hard to believe there are employees who are hard to reach with communication. However, many organizations have key stakeholders with limited visibility to executives or even their supervisors. These people may be constantly on the move from their […]

Have you ever heard that there are no original stories? Did that upset your stomach or make you angry? After all, you're a writer! Isn't it your goal to come up with original stories? While the idea that there are no original stories sounds particularly annoying to writers, the truth is that every story (most […]