Illustration: Harry Haysom The humble QR code has long been a joke in the creative industry. However, the resurgence of this simple and clever innovation only goes to show that sometimes it takes time (or a global pandemic) for the real benefits of a technology to come to light. A recent survey by Statista found […]

Writing a book from a person's perspective is hard enough. Writing books with multiple perspectives can seem downright impossible. But it can be done. I wrote my last novel from three different perspectives. It was hard. Sometimes it stagnated creatively. But sometimes it was fun and kept me busy with my own book when I […]

Machine learning is about to transform the marketing sector. In many ways it has already started. According to Gartner, 30% of companies will use machine learning as part of their sales process by 2020. Additionally, these companies use machine learning to differentiate themselves from the competition by tackling some of the toughest marketing challenges, such […]

Whether you're just starting to think about the importance of internal communication, find yourself in the middle of an existing internal communication plan, or tweaking a well-oiled communication machine, the bottom line is that it's all about the bottom line. At its core, communication is both an instrument of strategy and a strategy in itself. […]

Most dog owners will have wondered what their pet dreams about when they lie on the sofa with their paws twitching. To answer that eternal question, Microsoft has taken a rather fancy flight with a celebratory ad showcasing canine dreams full of action and adventure. In the film, the family dog ​​Rufus vies for attention […]

Disclosure: This content is endorsed by the reader. So if you click on some of our links we may receive a commission. Why is time recording still a source of stress for employees, supervisors and management? There are really only two reasons. You are not using any time tracking software. Or they are using a […]

On the outskirts of Johannesburg is Daleside, a small industrial suburb mainly inhabited by Africans. Here, the mother of the photographer Lindokuhle Sobekwa had a job as a domestic servant and also a place that was closed to him as a child. "I had the feeling that this place took a lot from me, my […]

Illustration by Laetro Using images in your blog posts is a breeze. Images are an easy way to break up blocks of text, add context, or provide your readers with a more accessible medium through which to process your content. With the increase in written content on the internet, it is more difficult for your […]

When Unsigned was founded by the BBH team in London in 2018, their goal was to "get diverse talent on your radar". In essence, this was an opportunity for the advertising agency to resume their commitment to discovery and collaboration with undiscovered and unrepresented photographers, directors, and illustrators. Rather than looking at the usual traditional […]

In 2017, Facebook released its answer to the burgeoning streaming video market: Facebook Watch. Through Watch, users were able to view both scripted and live video from professional networks, brands, influencers, and everyday people. Facebook released Watch to a limited group of users and it pretty much flew under the radar for that first year. […]