Cindy Sherman has become one of the most famous contemporary artists in the world. Since the late 1970s, she has photographed herself in a range of figures and personalities, often inspired by television, film, magazines, and the Internet, and draws references from art history. Her characters are multidimensional and often manage to be both compelling […]

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Collins has revamped the dating service's identity and introduced a much quieter approach with an adult vibe Match was in the dating game for over 25 years and came on the scene long before the swipe to the right became ubiquitous. In his rebranding, Collins decided to focus on this thoughtful and arguably slower approach […]

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Founded in 2011, Glyphs is the software of choice for novice and professional typophiles who are into font creation and customization. Today it is used by global brands from Apple to Volkswagen. However, the popular app's own branding has contradicted the industry it previously served. Simultaneously with the launch of the latest version, Glyphs 3, […]

What are the key metrics you track when starting a new campaign? Have you thought about conversion or click rate? Costs per conversion? ROI? All of these answers are important metrics for any marketing or advertising campaign. However, they do not help you determine the monetary success of an individual ad or campaign portfolio. This […]

Art director Gem Fletcher examines the photography of Matthieu Croizier, whose isolation due to the pandemic sparked a surreal exploration of the human form, inspired by Geneviève Regnault, David Lynch and others One of the effects of the pandemic and the universal order of staying home was the inevitable confrontation with ourselves. Our normally busy […]