Why versatile working must be the usual for artistic firms as we speak

Why versatile working must be the usual for artistic firms as we speak

The coronavirus pandemic has forced many companies to fully adapt to flexible working. Tanya Livesey explains why this should be a mandate for creative companies "If we can use people's newfound energy to create something bigger and better than before, we can leave the worst parts of the job behind to create a better normal […]



The best way to Spy on Your Competitor's search engine marketing in 60 Seconds

The best way to Spy on Your Competitor's search engine marketing in 60 Seconds

Have you ever searched for a term on Google and wished your website was ranked for it? They know that this traffic could change your sales, sales, and even your life. But unfortunately that traffic goes to your competition. 🙁 Well, today we're going to change that. I just released a new version of the […]



The brand new Snickers advert provides a enjoyable depiction of lockdown life

The brand new Snickers advert provides a enjoyable depiction of lockdown life

The new ad of the chocolate brand, created by BBDO NY, carefree reflects some of the unexpected dangers associated with our creation of Lockdown Snickers is the latest brand to post an ad that wouldn't have made sense to us a year ago, but is likely to create a much-needed grin in our strange new […]



Don't Miss The Second: The Pandemic Alternative – Visitor Blogger David Wright

Don't Miss The Second: The Pandemic Alternative – Visitor Blogger David Wright

With the sudden, dramatic, and necessary changes brought about by the pandemic, business leaders and communicators are doing what everyone does in a crisis – – limit our focus to what is important. Every day we hear a new example of how companies have changed to meet the unprecedented global challenge. From the beginning, the […]



David Goldblatt's work of Soweto seize township life within the 1970s

David Goldblatt's work of Soweto seize township life within the 1970s

The pictures are the focus of the David Goldblatt Johannesburg 1948-2018 exhibition at Goodman Gallery London, which will run until the end of August. It is the South African photographer's first major solo exhibition since the 1980s and brings together a lifetime of work, from early prints in his dark room to more recent color […]



write out there and nonetheless write what you’re keen on

write out there and nonetheless write what you’re keen on

When new writers ask, "How am I successful as a writer?" The advice they get most often is "Write to Market". The strategy popularized by Chris Fox's 2016 book Write to Market: Deliver a Book that Sells requires writers to select a genre to write, study the tropes of that genre of books currently on […]



What would I modify: Jo Arden, Publicis • Poke

What would I modify: Jo Arden, Publicis • Poke

As part of the CR series, which examines what changes creatives would make to their industry after this forced period of lockdown and reflection, we speak to Jo Arden, the newly appointed Chief Strategy Officer of Publicis • Poke Getting your job started is inevitably nerve-wracking, but putting your teeth in a new role and […]



Sci-fi is minimal in Penguin's new guide sequence

Sci-fi is minimal in Penguin's new guide sequence

Penguin Classics has released a new series of ten science fiction books intended to give the genre a kind of rebranding. The books included have been written by authors from around the world and span the full spectrum of science fiction, from satire to dystopia. However, they are unified by eye-catching jacket designs that use […]



Damien Chazelle of La La Land shoots the most recent Apple advert

Damien Chazelle of La La Land shoots the most recent Apple advert

The movie is meant to showcase the impressive capabilities of the iPhone Pro 11 and begs the question of whether we've been getting movies wrong all along Chazelle's film is a nine-minute journey through the history of cinema, covering genres from western to noir. The scenes are brought together through the experience of a film […]



Beavertown Brewery constructing a craft beer model

Beavertown Brewery constructing a craft beer model

Nick Dwyer, Creative Director of Beavertown Brewery, tells CR about the ornate chaos that powers the craft beer brand and how it built its identity on "spacemen, skeletons, skulls and weird exploding shit". Nick Dwyer began drawing labels for Beavertown Brewery shortly after graduating from Central Saint Martins where he studied illustration. At that time […]